Inputs

22
From your free AEO audit. Typical un-optimized: 15–25.
75
Typical 90-day target: 65–80.
$850
GP avg ~$850. Cosmetic ~$8K. Implants ~$25K.
30%
Industry typical: 25–40%.
How the math works

Each visibility point in our calibration model corresponds to roughly 4 incremental monthly inquiries at typical metro search volumes. We multiply the visibility delta by 4, then by your booked conversion rate, then by your case value to get incremental monthly revenue. The model is calibrated against 200+ Thorli AEO audits and is intentionally conservative on the low end — most practices outperform the projection within 90–120 days.

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